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Brands represent the manufacturers or labels of your products. Organizing by brand helps customers filter and find exactly what they are looking for.

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Creating a brand

1

Navigate to Brands

Go to Setup in the sidebar and select Brands.
2

Click Create

Click the “Create Brand” button.
3

Enter details

Enter a brand name (required) and description (optional), then click “Create Brand”.
4

Access actions

Hover over the Actions button on any row for Update or Delete actions.
5

Set status

Set the status to Active (visible on storefront) or Inactive (hidden) in Update actions.
When creating products, you can assign a brand from your list. Use official brand names exactly as they appear to maintain consistency across your catalog. It is recommended to add all your brands before creating products for easier organization.